Founded by the entrepreneur and dreamer Porscia Yeganeh – a Canadian national whose family fled Iran in 1978 and who has always been in love with Italy – the brand comprises a collection of leather bags, shoes and accessories, all made entirely in Italy. Two ancient and timeless worlds come together in a contemporary, unrivalled, maximalist style, dedicated to the extreme pursuit of unique detail, in a design inspired by echoes of monumental ruins, aesthetic and cultural references, and a continuous search for solutions aimed at guaranteeing a niche, international audience an original offering, with an unassailable heritage and unrivalled quality of excellence, both in the materials and the sophistication of the craftsmanship.
A destiny already written into Porscia’s very surname: ‘Yeganeh’ in Farsi, the ancient Persian language, means ‘unique’.